Representative Engagements

Culture/Content Sector

2010

Cultural Human Resources Council (CHRC): Impact of Digital Technology on the Cultural Sector

The CHRC engaged Nordicity to undertake a study to assess the impact of digital technology on the cultural sector, which includes the following sub-sectors: visual arts and crafts, live performing arts, film and television, broadcasting, writing and publishing, music and sound recording, heritage and digital media.

Canadian Media Production Association: Profile 2010 (CMPA)

For the past 14 years, Nordicity principals have worked with the CMPA to produce its annual economic profile of the Canadian film and television production industry. For 2010, the economic profile will begin to also capture statistics for Canada's broader screen-based production industry, including film, television and interactive digital media. The economic profile is the most comprehensive compilation of economic statistics on the Canadian film and television production industry.

Nunavut Economic Development: Economic Impact Study of the Nunavut Arts and Crafts Industry

In this study the number of artists and production value will be estimated in each of the production categories (carving, tapestry, etc.). Key issues such as access to materials, funding and training will be addressed in the research design. A portrait of the revenue flow and net revenues captured by players at each step in the production and distribution value chain will be established. An economic impact model (direct, indirect and induced impacts) for the sector will be developed using the Stats Canada data base. The results of the study will provide a baseline for the evaluation of current programs, gap analysis and subsequent development of training, materials acquisition and financial support programs.

New Brunswick Department of Wellness, Culture and Sport: Cultural Industries Development Strategy

This study encompasses a literature review, case studies, an inventory and evaluation of support programs, SWOT analysis, best practices analysis and funding comparison. In developing recommendations for a comprehensive cultural strategy for the province, the study team will test various strategic options with stakeholder focus groups and the Advisory Committee.

2009

Canadian Film and Television Production Association: A Profile of Domestic Film, Television and Interactive Media Production in Ontario

In December 2008, the Canadian Film and Television Production Association (CFTPA) retained Nordicity's services to provide a current economic profile of the domestic film, television and interactive media production industry in Ontario. The report also explores issues of intellectual property rights retention and how the provincial government can support the industry in capitalizing on the international digital marketplace. Regarding interactive media, the scope of the study will focus on companies whose interactive projects also have a TV or film component.

Ottawa Arts Court Foundation: Performance/Presentation Space Operating Scenarios

In 2005, the OACF undertook a Pre-Feasibility Study which indicated the need for both a 150 and a 350 seat performance/presentation space as part of a new Arts Court development. Four years later (April 2009), the OACF engaged Nordicity to determine if the needs as articulated by the community in 2005 have remained constant or if they have changed in terms of number and size of performance venues required. Nordicity undertook an online survey of the Ottawa arts community – performing, literary and media arts groups – as well as corporate stakeholders to gauge the necessity of the proposed venues in light of the new spaces that have come available since 2005. Nordicity also conducted a competitive analysis of the performance/presentation spaces within Ottawa's downtown core.

Nunavut Film Development Corporation: Economic Impact and Competitive Analysis of the Film and Television Industry in Nunavut

In May 2009, NFDC commissioned Nordicity Group to undertake an economic impact study of the film, television and digital media industries in Nunavut. The study identified total production volume, employment, contribution to GDP, the cost-benefit of industry development, etc.

This study provides the foundation for discussions with funders, policy-makers (Department of Economic Development, CREY, INAC, etc.) and stakeholders on training, financial and other incentives. It was also provided critical input for the Strategy Planning process with the Board in September, 09 (facilitated by Nordicity as a separate project).

2008

On Screen Manitoba: Economic Report on the Manitoba Film and Television Production Industry and Evaluation of Film Components of Manitoba Music & Motion Pictures Development Project (M3P)

In June 2008, On Screen Manitoba engaged Nordicity to prepare both an economic report on the film and television production industry in Manitoba and an evaluation of the film-industry components of the Manitoba Music & Motion Pictures Development Project (M3P). Nordicity conducted secondary research, an online survey, three case studies, and 20 key interviews to collect the data and information for the report. The report included a statistical overview of production activity in Manitoba between 2003/04 and 2007/08 and an analysis of Manitoba's competitive positioning. In collaboration with the Manitoba Bureau of Statistics, Nordicity also prepared an analysis of the economic impact that Manitoba's indigenous and offshore production sectors had on the Manitoba and Winnipeg economies. The evaluation assessed how well M3P met its objectives (success) and its cost-effectiveness. Nordicity also examined how the program might be adjusted to meet evolving professional- and business-development needs of producers and filmmakers in Manitoba.

Ontario Media Development Corporation: A Strategy for the Music Industry in Ontario

OMDC commissioned Nordicity in association with CUTO in Ontario and Frukt in the UK to conduct a strategy study of the music industry in Ontario. Of specific interest were the impact of digitization, emerging business models, the availability of funding, prominent trends, and important issues currently faced by this industry. Research consisted of an international review of best practices for industry support programs and an assessment of the relative strengths and weaknesses against key success factors for the music industry. This comparative review was extended to BC and Quebec in Canada, and a more detailed assessment of the key success factors in Ontario was undertaken. About 40 key informants were interviewed among Ontario music industry stakeholders. Nordicity facilitated a strategy development session to prioritize key success factors to develop a strategic plan aimed at fostering the development of the music industry in Ontario as it adapts to a post-Naptser world.

Ontario Ministry of Culture: Entertainment and Creative Cluster Strategic Framework

Nordicity was engaged by the Ontario Ministry of Culture to update and enhance a strategic framework for the entertainment and creative industries in Ontario. These industries include film/TV production, music, book and magazine publishing, commercial theatre, and interactive digital media. Nordicity constructed a framework that offered strategic direction not only to these sectors, but also to emerging creative industries. The framework also touched on those sectors enabling the core cluster activities, such as service animation and visual effects. Furthermore, Nordicity's enhanced framework promotes the co-ordination and co-operation of these once-siloed creative industries.

Nordicity identified key trends affecting the cluster; evaluated the various contextual factors in which the creative industries operation; gauged the state of the cluster; developed a renewed value proposition for the cluster; and identified current and future opportunities for the Ontario's creative cluster. The research included a comprehensive international comparison of the programs of other countries in fostering their creative clusters. The report concluded with a number of high level recommendations for the cluster as a whole, while identifying some specific needs of individual creative sectors.

2005

Department of Canadian Heritage: Summative Evaluation of the Canadian Feature Film Policy

In February 2005, the Department of Canadian Heritage commissioned Nordicity Group, in association with Bytown Consulting, to conduct a summative evaluation of the Canadian Feature Film Policy. Through the Feature Film Policy, Script to Screen, the Government of Canada contributes $100 million into the development, production and marketing of Canadian feature films, and also supports the professional development of Canadian filmmakers.

For this project, Nordicity completed the following deliverables: key informant interviews (50 interviews), data analysis, a document review, presentation of preliminary findings, and a final report with conclusions and recommendations. Nordicity also supported the department in its appearance before the Heritage Standing Committee which convened to review the summative evaluation. PCH published the final report in September, 2005.

Department of Canadian Heritage: Profile of the French-language Music Industry in Canada

Nordicity undertook a study of the French-language music industry in Canada (v.f. 'Profil de l'industrie musicale canadienne francophone') – with a primary focus of the industry outside Quebec for PCH. The study team reviewed financial and other performance indicators for the industry, the 3 principal markets (Atlantic, Ontario, West) and the key stakeholders (author-composers, artists, record labels, distributors and retailers) in the value chain. The study group examined the strengths and weaknesses of the current industry, including financial and other support programs, impact of the industry in minority communities, impact of digital technology on the business models, and potential opportunities and models for development.

In this study, the team undertook a literature review, an analysis of industry data, completed 20 in-depth interviews with key industry decision-makers, conducted online survey completed by 60 industry stakeholders. The study activities were conducted, and written report produced in French.

2004

National Film Board: E-Cinema Business Feasibility Assessment and Business Case

The National Film Board and Telefilm Canada commissioned Nordicity, in association with Winesco, to explore the concept of E-Cinema as a possible means of restructuring the feature film and documentary distribution in Canada.

Department of Canadian Heritage: Review of Canada's International Audio-Visual Co-production Policy

The Department of Canadian Heritage selected Nordicity to review the current co-production policy framework and objectives, examine the extent to which existing treaties meet those objectives, and develop performance indicators for co-production treaties and evaluation criteria for any potential new treaties.

Department of Canadian Heritage: Summative Evaluation of the Canadian Television Fund Program

In September 2004, the Department of Canadian Heritage commissioned Nordicity Group, in association with Bytown Consulting, to conduct a summative evaluation of the Canadian Television Fund Program. Through the Canadian Television Fund Program, the Government of Canada contributes $100 million to the Canadian Television Fund (CTF).


Please contact Nordicity for other examples of client projects.


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